PopMirror

PopMirror by PopSockets is a phone grip with a mirror, so you can easily check on the lipstick anytime.
Taking inspiration from classic beauty ads and commercials,
PopMirror features a unique visual identity combining modern technology with vintage inspired looks.

My role in this project:
Art direction, coming up with the visual identity for PopBeauty; a line of PopSockets phone grips catered towards beauty like the PopMirror and PopLips. Executing production and directing the photography and also editing and designing emails, social and web banners.